It is now harder and harder in these tough economic times to create any headway with local internet marketing. It is worth looking at a few of the more modern methods such as for example video marketing.What your business needs is really a solution to attract subscribers and buyers. You're no doubt seeking local internet marketing leads. You can go cold calling in the hope it could generate a customer occasionally, but is this just how forward?Think about flyers? Well they too can be hit or miss if you don't are offering something cutting edge.It is the same experience for local internet marketing with newspaper advertisements - do people really scan these adverts up to they used to?Do many people still buy newspapers or do they obtain news from the internet? Yes, local internet advertising is harder than ever, but there are different ways to go about it.A better approachThe internet is now part of popular culture and is far more advanced than it was ten years ago. Today there's the addition of social media marketing sites such as Facebook, that includes a huge number of subscribers. Not think as part of your local internet marketing campaign that you need to be benefiting from this?How would it feel to possess access to thousands of local potential customers? If you could utilize this potential, think what it could do for your business.What is video marketing?Did you know you will find a website that gets millions upon an incredible number of viewers day in, day out. The visitors come from all over the planet.Should you have not guessed the name of the website by now i quickly will let you know - YouTube. Yes this is actually the famous video hosting site that's now second to Google when it comes to search engine popularity. It will be so useful for your local internet marketing.Increasing numbers of people are starting to see the potential of YouTube for his or her business or product. One video could get you many viewers who in turn could become customers of yours. How would that feel?What kind of video should you have?There are several possibilities here. Do you now have a website advertising your organization? If you do you might have sales pages within the site. Studies have shown that folks would rather view video than read text. You need to keep this at heart when doing local internet marketing.You might have those dry static text sales pages converted into video sales pages. Imagine your sales message coming alive with speech and visuals. Think about the potential here. It truly is among the best video marketing you will discover available to you.If you have a product, then why not demonstrate it on video. Those people who are thinking about your product or similar products will undoubtedly be only too appreciative of the fact you have taken the time to showcase this.Before buying a new phone or camera, I myself have gone onto YouTube to check out a demonstration of the product. Think about this before doing local internet marketing.If you give speeches or seminars then why not have it put onto video. You can upload the footage to YouTube and bag a whole new load of viewers.How about video testimonials? Once you learn of individuals who like your service or product then get them to give a testimonial. This does not mean that they must appear on camera, although this might be the ideal scenario. No, what you can do in your local internet marketing is get them to send you a written testimonial and add this text into your video.Your marketing strategy should make use of the power of video marketing. Perhaps you have written brochures, leaflets or articles. SEO can be converted into video content to provide an engaging viewing experience to clients.There are different video tools out there to help you with your marketing, but if you feel overwhelmed by local internet marketing then hand it to an area internet marketing association or a local internet marketing company. You will find someone who has connection with video marketing in particular.Promoting your videoOnce your video is created it is time to embark upon a video marketing campaign. This is not as complicated as it might sound. Essentially you would like to upload your video to YouTube and then target local customers in your town.You could share the video via Facebook and Twitter. Both sites could have local area targeting. For an extra local internet marketing boost you can go to a page about your area and add a comment plus your video. It all goes towards getting your message on the market and getting publicity locally for your business.Have you come across the site called LinkedIn? It is a site aimed at the business enterprise world and has millions of users. You would choose the business area of your video, join that particular group and then participate in the online community. This is usually a great way to perform local internet marketing and you may find many new clients along the way.You could post the hyperlink to your video available group and see if it creates any traffic back to your site. I suspect it'll as LinkedIn is highly popular and folks are always sharing ideas on the website.Local business targetingIf you are searching for local customers in that case your video should target this. To carry out this within local internet marketing, you should add details of where you are to your video.Once you upload it to YouTube you should mention where you are in the title and description of your video. This will also last well in the search engines within local seo, because when people type in their town or city and what they are searching for, your video will arrive.For example if they enter 'Pet supplies in Chicago' and your video is titled the same, it is likely that they will come across your video. Bear in mind this strategy when doing local internet marketing.To expand on a point I made earlier, assuming you have a Facebook fan page for your local business then you can share your video there. Also look for other Facebook fan pages which are related to your town and share your video on those pages also. SEO 'll discover the traffic you get to your website from online video marketing will allow you to increase your profits.ConclusionAs it is possible to tell, local internet advertising takes time, effort and patience to get things working well. Your local internet marketing strategy should focus on video marketing as a way to drive your business forward.Video is visual and engaging. People love to watch video and you can use it to drive home your sales message. The potential is enormous and you ought to look into what it can do for you today.